New beverage launches: Diageo whiskey, mango beer, Creamsicle shake…

Top trends in beverage alcohol in 2026

The beverage alcohol industry is experiencing major trends including moderation, with consumers seeking both alcoholic and non-alcoholic options and prioritizing mindful drinking.Read full article at Beverage Daily
New beverage launches: Diageo whiskey, mango beer, Creamsicle shake…

Retro and nostalgia: Why consumers are looking to the past

Consumers are increasingly gravitating towards foods that remind them of the past. In the UK, they want foods that make them think of childhood, while in Germany, retro techniques and preserving methods like drying and pickling are popular. Consumers are in part...
New beverage launches: Diageo whiskey, mango beer, Creamsicle shake…

From fitness to lifestyle: How protein demand has evolved

The high-protein market was once associated mainly with strength and fitness. But today, it is seen by consumers as far more holistic. Younger consumers see protein as having metabolic and hormonal benefits, while in the wake of the Covid-19 pandemic, older consumers...
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