Top beverage trends for 2026

Top beverage trends for 2026

In 2026, the soft drink industry is heavily influenced by trends in health and wellness, functionality, flavor exploration, sustainability, and GLP-1 innovation.Read full article at Beverage Daily
Top beverage trends for 2026

New beverage launches: Celsius, Slice and more

This week's round-up of beverage innovation includes Celsius: the brand is introducing four new zero-sugar, fruit-forward energy drink flavors in the UK and Ireland, transitioning from its 'Vibe' range to a 'core' lineup aimed at...
Top beverage trends for 2026

What are consumers giving up in 2026?

It's the New Year, which means that consumers are giving things up. Whether it's alcohol, meat, carbohydrates or something else, January is the time for restraint. But what are consumers giving up in 2026?Read full article at Beverage Daily
Top beverage trends for 2026

‘Sustainable’ drinking straws put to the test

Researchers at Northeastern University and Woods Hole Oceanographic Institution evaluated 13 types of non-plastic straws, finding that many eco-friendly claims are unsupported without standardized certifications.Read full article at Beverage Daily
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