Hear from the experts at Drinktec 2025

Celsius buys Rockstar Energy Drink from PepsiCo

The global energy drink market is growing rapidly and driving a wave of corporate consolidation and new partnerships, the most recent coming from Celsius Holdings, which announced Friday that it is expanding its distribution partnership with PepsiCo. and acquiring...
Hear from the experts at Drinktec 2025

Celsius buys Rockstar Energy Drink from PepsiCo

The global energy drink market is growing rapidly and driving a wave of corporate consolidation and new partnerships, the most recent coming from Celsius Holdings, which announced Friday that it is expanding its distribution partnership with PepsiCo. and acquiring...
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