New beverage launches: Grey Goose Prada, Stoli RTD, Faccia and more…

20 Mar 2026

This round‑up highlights five new beverage launches and brand campaigns across wine, spirits and functional hydration. The featured products show how producers are leaning into premium ingredients, natural formulations, hospitality collaborations and cultural partnerships to reach consumers. Trends include longer lees ageing, clean‑label electrolyte blends, Kräuterlikör‑style digestifs, natural ginger beer reformulations and fashion‑linked cocktail activations. The overview provides an at‑a‑glance guide to key innovations shaping global beverage categories in 2026.

Read full article at Beverage Daily