EU-Mercosur: 6 takeaways for F&B

9 Jan 2026

The EU-Mercosur deal has been signed. The free trade agreement will remove numerous tariff barriers between the EU and the Mercosur countries (Brazil, Argentina, Paraguay and Uruguay). This has led to significant unease among European farmers, who feel that the agreement may bring unfair competition through cheap Latin American goods entering Europe.

Read full article at Beverage Daily