Sassy, cosmopolitan Rose – the bot with brand power
24 May 2018
When The Cosmopolitan of Las Vegas decided to invest in a chatbot concierge back in 2016, there was a very clear vision.
“We were looking for a way to connect directly with customers, especially OTA or third-party customers who might book our hotel through companies like Expedia or Travelocity,” says Mamie Peers, Vice President, Digital Marketing, The Cosmopolitan of Las Vegas.
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Primary Event: EyeforTravel North America 2018Article type: Industry InsightChannels: Mobile and TechnologyTags: chatbothotelbookingAIdataloyalty
Read full article at EyeforTravel